Shape

Throughout history, the shape of a finished diamond has taken many forms. The term shape is often confused with the technical term cut. The precision of the cut determines the diamond's fire, brilliance, and ultimate beauty. The shape selected is a matter of individual preference.

Your choice of shape is only limited by the skill and imagination of the craftsman.

Cut

The precision with which a diamond is cut is the most critical factor in releasing its "fire" and "brilliance." Since it is the only factor that humans can control, it may be the most important of the Four C's.

During the cutting process, fifty percent of rough diamond material is usually lost. The facets, or planes, of the diamond should be placed in exact geometric relation with each other, the cutlet or "point" should be in the exact center of the bottom of the diamond and the diamond needs to be well-polished. This symmetry is crucial for light entering the diamond to be reflected back to the eye as "fire." Once these geometric proportions are compromised, the beauty and brilliance of the diamond are sacrificed for size.

To achieve a diamond's truly dazzling radiance, it must be cut precisely. No compromises should be made in this area of diamond quality.